This book proposes a process-oriented model for Business
Networking and the concept of networkability to develop realistic
strategies for managing enterprise relationships in the Internet
economy. It is written to serve academic and professional audiences
and formulates key success factors and management guidelines.
All ideas were developed in close cooperation between research
and practice and are documented in numerous original case examples.

"SAP builds software for enterprises in the networked economy.
The strength of Business Networking is that it brings together
historically separated concepts, such as electronic commerce,
supply chain management and customer relationship management.
The insights of this book are most valuable for our future strategies,
such as mySAP.com."
Hasso Plattner, Co-Chairman and CEO, SAP AG, Walldorf, Germany

"This book sends an important and timely message; i.e. the nature
of business transactions has changed dramatically, and as a
consequence business models of competition as well as the
organizational structure of firms and industries must also change.
The insights contained in the book are varied and are based on a
strong grounding of leading edge practice."
Morris A. Cohen, Matsushita Professor of Manufacturing and Logistics,
The Wharton School, University of Pennsylvania, USA

"Finally a book that addresses Business Networking, which is one
of the most important challenges for companies such as Nestlé.
I really liked the idea and the operational aspects of the Networkability
concept."
Jean Claude Dispaux, CIO, Nestlé S.A., Switzerland

"Heralding the beginning of a new era of networked enterprises, this
book develops a roadmap for the design of interorganizational processes.
It extends the vision of business engineering, i.e. aligning strategy,
processes and IT, into the realm of interorganizational networks and
shows how cooperative relations can be built and turned into
efficient processes."
Stefan Klein, Professor, Chair of Interorganizational Systems,
University of Münster, Germany

"Networking is our business - connecting processes of different
enterprises will change the way we compete. The process-oriented
view of this book helps to sharpen and actually implement our
Business Networking strategies. This book documents a very
successful example of how the practical world can learn from academia
and vice versa."
Hagen Hultzsch, Member of the Board of Management,
Deutsche Telekom AG, Germany

Authors

Alt, Rainer
Bach, Volker
Barak, Vladimir
Betts, Robert
Dolmetsch, Ralph
Grünauer, Karl Maria
Huber, Thomas
Kaltenmorgen, Norbert
Klüber, Roland
Lehmann, Günter
Leser, Florian
Pfadenhauer, Andreas
Österle, Hubert
Pohland, Sven
Puschmann, Thomas
Reichmayr, Christian
Reiss, Thomas
Schelhas, Karl-Heinz
Schulze, Jens
Thiesse, Frederic
Zurmühlen, Rudolf

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