Why do Multinational Firms exist? A Strategic Schema Mediating Model for the Multinationality - Performance Relationship
Type
fundamental research project
Start Date
June 1, 2015
End Date
May 31, 2016
Status
ongoing
Keywords
Strategic Management International Business
Description
Today's globalisation is heavily shaped and driven by multinational companies (MNC). Nevertheless the question of how multinationality (M) impacts the performance (P) of firms is still subject to a substantial debate that has not reached an established conclusion (Cardinal, Miller and Palich, 2011; Tallman & Pedersen, 2012). While the multinational performance (M/P) literature has identified a number of drivers and antecedents of the M/P-relationship, there is still no Consensus regarding whether this is a direct or mediating effect (Tallman & Pedersen, 2012), and what the shape, sign, and development stages of this relationship really are (Cardinal et al., 2011). One concern that has not yet received much attention centres on the firm-specific capabilities needed in order to gain performance benefits from venturing abroad. Indeed, most researchers have focused on the direct relationship between multinationality and firm performance (Contractor, Kundu & Hsu, 2003; Evans & Mavondo, 2002) without considering the heterogeneous nature of the firms. Thus, recent work has called for an explicit focus on the firm-level (Venzin, Kumar, & Kleine, 2008; Verbeke, Lei, & Goerzen, 2009; Verbeke & Forootan, 2012; Powell, 2014). So far in depth firmspecific large scale studies have been limited by the development of the methods. We propose to apply methods, as text analysis programs, in a novel way on large secondary data sets that allow us to go deeper into the analysis of firm-specific capabilities as strategic schemas and therefore to expand our
knowledge of the role of capabilities that were so far difficult to observe.
knowledge of the role of capabilities that were so far difficult to observe.
Leader contributor(s)
Member contributor(s)
Funder
Topic(s)
Multinationality Performance
Method(s)
Empirical
Range
Institute/School
Range (De)
Institut/School
Division(s)
Eprints ID
244233