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Marcus Matthias Keupp
Former Member
Title
PD Dr.
Last Name
Keupp
First name
Marcus Matthias
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Item type:Publication, Multinational Firms, Innovation and ProductivityThis article features a review of Davide Castellani's and Antonello Zanfei's book 'Multinational Firms, Innovation and Productivity'. From a description and analysis of its contents, the article set out how it adds to our understanding of the international innovatory activities of multinational firms, and how it may stimulate future research on international R&D.Type:book reviewJournal:Creativity and Innovation ManagementVolume:16Issue:1