Multirational Management in Tourism
ISBN
978-1-137-44440-0
Type
book section
Date Issued
2014
Author(s)
Editor(s)
Abstract
The management of a tourism management and marketing organisation is multirational since there are always different stakeholders at work. This chapter places an interview with the manager of St.Gallen-Bodensee Tourism at the centre of ist considerations. In addition, the authors present a brief Interpretation against the background of the current debate in the field of tourism sciences.
Language
English
Keywords
management
tourism
HSG Classification
contribution to practical use / society
Refereed
No
Book title
Multirational management
Publisher
Palgrave Macmillan
Publisher place
London
Start page
91
End page
99
Pages
9
Subject(s)
Eprints ID
235864