Interactive Consumer Decision Aids
Series
International series in operations research & management science
ISBN
978-0-387-78212-6
Type
book section
Date Issued
2008
Author(s)
Editor(s)
Hillier, Frederick S.
Wierenga, Berend
Language
English
HSG Classification
contribution to scientific community
Refereed
No
Book title
Handbook of Marketing Decision Models
Publisher
Springer
Publisher place
Boston, MA
Number
121
Start page
55
End page
77
Pages
23
Subject(s)
Division(s)
Eprints ID
220734