Analysing news values in the age of analytics
Journal
News values from an audience perspective
Type
forthcoming
Date Issued
2021
Author(s)
Editor(s)
Temmerman, Martina
Mast, Jelle
Abstract
News values are based in part on journalists’ beliefs about the audience, which were, at least in the past, mostly based on journalists’ own imaginations of the actual audience. Now, with web analytics, journalists’ beliefs about the audience can be informed and influenced by a wealth of accessible and quantifiable audience data. Still, journalists must balance audience preferences with their news judgement and the norms that guide their news work. This chapter argues that to maintain editorial autonomy in the face of increasing influence from the audience, journalists might be tweaking their assessment of news values to reflect more of what they know about audience preferences.
Language
English
HSG Classification
contribution to scientific community
Refereed
Yes
Publisher
Palgrave MacMillan
Publisher place
Cham, Switzerland
Official URL
Subject(s)
Eprints ID
261092