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Details

Encyclopedia of Consumer Research

Type
book
Author(s)
Gollnhofer, Johanna Franziska  
;
Tomczak, Torsten  
;
Hofstetter, Reto  
Language
English
Refereed
No
Publisher
Elgar Publishing
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/116932
Subject(s)

other research area

Division(s)

ICI - Institute for C...

IMC – Institute for M...

ITEM - Institute of T...

IWI - Institute of In...

EMBA - Executive MBA

Eprints ID
266229
Support
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