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Details

One-to-one-Marketing. Teil 1: Konzepte und ihre Umsetzung

Series
S. o. A. Sektion 05.07
ISBN
3409114599
Type
book section
Date Issued
1999
Author(s)
Tomczak, Torsten  
;
Brockdorff, Benita
Editor(s)
Albers, Sönke
Hassmann, Volker
Somm, Felix
Tomczak, Torsten  
Language
German
HSG Classification
contribution to practical use / society
Refereed
No
Book title
Verkauf - Kundenmanagement, Vertriebssteuerung, E-Commerce
Publisher
Gabler
Publisher place
Wiesbaden
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/60541
Subject(s)

business studies

Division(s)

ICI - Institute for C...

ITEM - Institute of T...

EMBA - Executive MBA

Eprints ID
35388
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