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Social CRM : Perspektiven & Potenziale
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Social CRM : Perspektiven & Potenziale
Type
presentation
Date Issued
2013-05-22
Author(s)
Jung, Reinhard
Küpper, Torben
Lehmkuhl, Tobias
Research Team
IWI5
Language
German
Keywords
Social CRM
Social Media
Web 2.0
HSG Classification
contribution to practical use / society
HSG Profile Area
SoM - Business Innovation
Refereed
No
Event Title
Workshop Social CRM & Advanced Consumer Integration
Event Location
Zürich
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/89285
Subject(s)
business studies
Division(s)
IWI - Institute of In...
Eprints ID
223119