English
Deutsch
Log In
Email address
Password
Log-in (only for Administrators)
or
Login with HSG credentials
Research Outputs
Projects
People
Statistics
English
Deutsch
Log In
Email address
Password
Log-in (only for Administrators)
or
Login with HSG credentials
Home
HSG CRIS
HSG Publications
Me, Myself and My Team : How communications teams can harness the power of online impression management
Export
Statistics
Options
Me, Myself and My Team : How communications teams can harness the power of online impression management
Journal
Communication Director
Type
newspaper article
Date Issued
2012-05-01
Author(s)
Fieseler, Christian
Meckel, Miriam
Ranzini, Giulia
Abstract
The article is a short piece based on our EACD survey on the identity management practices of marketing and communication professeionals on how communications teams can harness the power of online impression management
Language
English
Keywords
Social Media
Digital Identities
Impression Management
HSG Classification
contribution to practical use / society
HSG Profile Area
SoM - Business Innovation
Refereed
No
Publisher
Helios Media
Publisher place
Brussels
Volume
2012
Number
02
Start page
34
End page
37
Pages
4
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/91695
Subject(s)
business studies
Division(s)
MCM -Institute for Me...
Eprints ID
212024
File(s)
34.pdf (172.07 KB)