Crowdsourcing: How to Benefit from (Too) Many Great Ideas
Journal
MIS Quarterly Executive
ISSN
1540-1960
ISSN-Digital
1540-1979
Type
journal article
Date Issued
2013-12
Author(s)
Research Team
IWI6, CCC, Crowdsourcing
Abstract
This article focuses on how companies can cope with the enormous volume and variety of data (big data) that is acquired on crowdsourcing platforms from the worldwide community of Internet users. We identify the challenges of implementing crowdsourcing platforms and show how CIOs and other organizational leaders can build the absorptive capacity necessary to extract business value from crowdsourced data.
Funding(s)
Language
English
Keywords
Crowdsourcing
Idea
CCC
HSG Classification
contribution to practical use / society
HSG Profile Area
SoM - Business Innovation
Refereed
Yes
Publisher
Kelley School of Business
Publisher place
Bloomington, Ind.
Volume
12
Number
4
Start page
199
End page
211
Pages
13
Subject(s)
Division(s)
Eprints ID
229504
File(s)![Thumbnail Image]()
open.access
Name
JML_464.pdf
Size
625.04 KB
Format
Adobe PDF
Checksum (MD5)
5e0b5c43f86781da5cc9eddb7b9450b8