Marketing Journal Coauthorship: is it a Hit or Miss with Coauthors?
Journal
Journal of Marketing Education
Type
journal article
Date Issued
1995
Author(s)
Schroeder, D. M.
;
Langrehr, F. W.
;
Floyd, Steven
Language
English
HSG Classification
contribution to scientific community
Refereed
Yes
Publisher
Journal of Marketing Education
Volume
17
Number
2
Start page
45
End page
58
Pages
14
Subject(s)
Division(s)
Eprints ID
53195