European Retail Research
Series
European Retail Research
ISBN
978-3-8349-3093-4
Type
book
Date Issued
2011
Editor(s)
Morschett, Dirk
Foscht, Thomas
Schnedlitz, Peter
Schramm-Klein, Hanna
Swoboda, Bernhard
Abstract
The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication's concept.
Language
English
Keywords
European Retail Research
HSG Classification
contribution to scientific community
Refereed
No
Publisher
Gabler Reserach
Publisher place
Wiesbaden
Volume
I
Number
25
Start page
180
Subject(s)
Eprints ID
211187