Reducing Cognitive Barriers to Effective Retail Supply Chain Management - An Inquiry into the Category Manager's Mind
Type
conference paper
Date Issued
2004-05-26
Author(s)
Language
English
HSG Classification
contribution to scientific community
Refereed
No
Event Title
Academy of Marketing Science (AMS) Annual Conference 2004
Event Location
Vancouver
Event Date
26.-29.05.2004
Subject(s)
Division(s)
Eprints ID
31570