Organizational Design of International Service Business: How companies setup structures for worldwide success in service business
ISBN
978-3-8167-7786-1
Type
conference paper
Date Issued
2008-09-26
Author(s)
Editor(s)
Ganz, Walter
Abstract
Moving from product business towards service international companies need to establish worldwide service organizations. Using action research techniques and analyzing selected companies in in-depth case studies we were able to identify different organizational setups for worldwide service structures. The analyzed companies differ in their success when moving on the transition-line from product-oriented business to services. We were able to identify four discrete types of organizational design for service business in foreign countries. Additionally this paper gives guidance for choosing the one or other type by including factors like strategic approach, service-offerings and behavioural tendencies in the different setups.
Language
English
Keywords
industrial service
international service organization
organizational design
service structures
HSG Classification
contribution to scientific community
Refereed
No
Book title
New horizons for the role and production of services : RESER 2008 - programme and abstracts
Publisher
Fraunhofer-IRB-Verl.
Publisher place
Stuttgart
Start page
151
Event Title
18. International RESER Conference 2008
Event Location
Stuttgart
Event Date
25.-26.09.2008
Subject(s)
Division(s)
Eprints ID
48751