The doctor will see yourself now: review and discussion of a mass-market self-service technology for medical advice
ISBN
978-989-758-398-8
Type
conference paper
Date Issued
2020-02-25
Author(s)
Abstract
Leveraging new technological tools in medical service delivery has been shown as important factor adding scalability and/or value to patient care. However, as of yet, relatively little research has focused on the implementation of mass-market digital health products to address population needs. The current paper examines one such tool; a browser-optimized smartphone app developed by a major Swiss health insurance, offering validated medical information for patients to identify the optimal care path of action (i.e. self-care, pharmacy visit, general practitioner visit, hospital visit). Summary statistics of usage data from 149 922 users over 6 months are outlined, overviewing; (i) key usage cases for the service over time, (ii) for whom the app was used, (iii) dropout rates and potential design pitfalls. Possible themes are identified such as the importance of additional information regarding privacy or service/usage experience information, and some considerations for both the research, design and implementation communities.
Language
English
HSG Classification
contribution to scientific community
HSG Profile Area
SoM - Business Innovation
Book title
Proc. of the 13th International Joint Conference on Biomedical Engineering Systems and Technologies (BIOSTEC 2020), Volume 5
Publisher
SCITEPRESS – Science and Technology Publications, Lda
Start page
798
End page
807
Event Title
Scalable Digital Innovations in Healthcare: Scale-IT-up! 2020 Workshop, 13th International Joint Conference on Biomedical Engineering Systems and Technologies (BIOSTEC 2020)
Event Location
Valletta, Malta
Event Date
25.02.2020
Division(s)
Eprints ID
259513
File(s)![Thumbnail Image]()
Name
Ollier Kowatsch 2020 The Doctor Will See Yourself Now.pdf
Size
2.91 MB
Format
Adobe PDF
Checksum (MD5)
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