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Brand purpose of Nike –
Representing more than just
products
Details
Brand purpose of Nike – Representing more than just products
Type
case study
Date Issued
2020
Author(s)
Lienhard, Severin Dominic
;
Gotsch, Mauro Luis
;
Schögel, Marcus
Language
English
HSG Classification
contribution to education
Refereed
No
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/112940
Subject(s)
business studies
Division(s)
IMC – Institute for M...
Eprints ID
261378