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Brand purpose of Nike – Representing more than just products
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Brand purpose of Nike – Representing more than just products
Type
case study
Date Issued
2020
Author(s)
Lienhard, Severin Dominic
Gotsch, Mauro Luis
Schögel, Marcus
Language
English
HSG Classification
contribution to education
Refereed
No
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/112940
Subject(s)
business studies
Division(s)
IMC – Institute for M...
Eprints ID
261378