Critical factors in relationship marketing: The case of Swiss small and medium-sized enterprises
Journal
Journal of international marketing and exporting
ISSN
1324-5864
Type
journal article
Date Issued
1998
Author(s)
Language
English
HSG Classification
not classified
Refereed
No
Publisher
University of Southern Queensland, Research Centre for International Marketing
Publisher place
Queensland
Volume
3
Number
2
Start page
85
End page
93
Pages
9
Subject(s)
Division(s)
Eprints ID
3134