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Rationalisierung im Marketing

ISBN
3908545013
Type
book section
Date Issued
1994
Author(s)
Belz, Christian  
;
Tomczak, Torsten  
Editor(s)
Belz, Christian  
Schögel, Marcus  
Kramer, Markus
Language
German
HSG Classification
contribution to practical use / society
Refereed
No
Book title
Lean Management - Lean Marketing
Publisher place
St. Gallen
Start page
28
End page
51
Pages
24
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/63807
Subject(s)

business studies

Division(s)

ICI - Institute for C...

IMC – Institute for M...

ITEM - Institute of T...

EMBA - Executive MBA

Eprints ID
35484
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