IT-driven business models : global case studies in transformation
ISBN
978-0-470-61069-5
Type
book
Date Issued
2011
Author(s)
Research Team
IWI2
Abstract
In a global environment driven by technological development, companies built to take advantage of new technology solutions and architectures have a competitive advantage over traditional models.??Moving forward, IT-driven innovation will not only continue to enhance customer value and enterprise value, but that same mode of innovation will matter more and more for larger entities as well. IT-Driven Business Models presents how companies around the globe are transforming their business models with tremendous results and explains how to start the process.Featuring cases from businesses around the globe that have developed their own business models to achieve high levels of performance, this revolutionary book draws from interviews with key executives, revealing IT secrets from well-known innovation leaders such as ABB, IKEA, Apple, Tata, Sharp, Saudi Aramco, De Beers, Telefónica, Valero Energy, LEGO, and Procter Gamble. Through these extraordinary studies, the book explores how technology drives and enables changes to the fundamental facets of business.Whether youre a CIO, a CEO, an executive, a IT manager, or a consultant, this important and timely book makes it clear: business model innovation will take you beyond traditional business models to take better advantage of emerging opportunities. Discover the key to innovation with the world-class guidance found in IT-Driven Business Models. -------A look at business model innovations crucial role in todays global business environment . Showing organizations how business model innovation should be a key focus area in todays global economy, this book features cases from businesses around the globe that have developed customized business models and achieved spectacular levels of performance. - Case examples from well-known innovation leaders IKEA, Apple, Tata, SHARP, Saudi Aramco, De Beers, Telefonica, Valero Energy, LEGO, and Proctor Gamble- Shows businesses how to get beyond traditional business models to take better advantage of emerging opportunities- Coauthored by former CEO of SAP AG, the worlds largest provider of enterprise softwareFilled with interviews with key executives, this book reveals the role of technology in driving and enabling changes to fundamental facets of a business. Companies around the world are innovating their business models with tremendous results. IT-Driven Business Models shows interested organizations how they can start the process.
Language
English
Keywords
Geschäftsmodell
HSG Classification
not classified
Refereed
No
Publisher
Wiley
Publisher place
Hoboken, NJ
Subject(s)
Division(s)
Eprints ID
214471