The Role of Structural and Relational Embeddedness on the Success of Strategic Initiatives
Type
conference paper
Date Issued
2002-09-22
Author(s)
Abstract (De)
In this paper, we argue that the success of strategic initiative ? which are one of the principal mechanisms for strategic renewal ? is dependent on the relational and structural embeddedness of the pursuing actions units in the intrafirm network. The paper develops a multilevel framework, relating key network propositions on the action unit level and on the network level to the success of strategic initiatives. We argue that the roles relational and structural embeddedness play can only be understood with reference to the other, as the effects of relational embeddedness are moderated through the network structure. More specifically we argue that dense networks weaken the positive effect of strong ties and that sparse networks weaken the positive effect of weak ties on the success of initiatives. This multilevel structural and relational embeddedness perspective enhances our
understanding of strategic initiatives and provides intriguing possibilities for future research.
understanding of strategic initiatives and provides intriguing possibilities for future research.
Language
German
Keywords
Strategy Process
Structural and relational embeddedness
Structural and relational embeddedness
HSG Classification
not classified
Refereed
No
Event Title
22nd Annual Conference of the Strategic Management Society (SMS)
Event Location
Paris, France
Event Date
22.-25.09.2002
Subject(s)
Division(s)
Eprints ID
9887