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Grundstrategien der Kundenakquisition
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Grundstrategien der Kundenakquisition
Journal
Thexis
ISSN
0254-9697
Type
journal article
Date Issued
1999
Author(s)
Tomczak, Torsten
Karg, Michael
Language
German
HSG Classification
contribution to scientific community
Refereed
No
Publisher
Thexis
Publisher place
St. Gallen
Number
2
Start page
4
End page
8
Pages
5
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/60544
Subject(s)
business studies
Division(s)
ICI - Institute for C...
ITEM - Institute of T...
EMBA - Executive MBA
Eprints ID
34714