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From Value-oriented Quality Improvement to Customer Satisfaction - A Case Study for Passenger Cars
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From Value-oriented Quality Improvement to Customer Satisfaction - A Case Study for Passenger Cars
ISBN
3-409-12237-0
Type
book section
Date Issued
1997
Author(s)
Herrmann, Andreas
Huber, Frank
Gustafsson, Anders
Editor(s)
Johnson, Michael
Herrmann, Andreas
Huber, Frank
Gustafsson, Anders
Language
English
HSG Classification
not classified
Refereed
No
Book title
Customer Retention in the Automotive Industry
Publisher
Gabler
Publisher place
Wiesbaden
Start page
93
End page
116
Pages
24
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/62090
Subject(s)
other research area
Division(s)
ICI - Institute for C...
Eprints ID
2722