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A within Attribute Level Model of Variety Seeking
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A within Attribute Level Model of Variety Seeking
Journal
Marketing Letters
ISSN
0923-0645
Type
journal article
Date Issued
1995
Author(s)
Herrmann, Andreas
Johnson, Michael
Gutsche, Jens
Language
English
HSG Classification
not classified
Refereed
No
Publisher
Springer Science+Business Media
Publisher place
Amsterdam
Volume
6
Number
3
Start page
235
End page
243
Pages
9
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/63377
Subject(s)
other research area
Division(s)
ICI - Institute for C...
Eprints ID
2879