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Marketing Budgeting
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Marketing Budgeting
Type
conference paper
Date Issued
2004-05-18
Author(s)
Fuchs, Dion
Reinecke, Sven
Language
English
HSG Classification
not classified
Refereed
Yes
Start page
210
Event Title
33rd European Marketing Academy (EMAC) Annual Conference
Event Location
Murcia (ES)
Event Date
18.-21.05.2004
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/67770
Subject(s)
other research area
Division(s)
IMC – Institute for M...
EMBA - Executive MBA
Eprints ID
42474