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General Electric 1981-2001 (Teil A) : Wellen strategischen Wandels in der Ära Jack Welch
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General Electric 1981-2001 (Teil A) : Wellen strategischen Wandels in der Ära Jack Welch
Type
case study
Date Issued
2014
Author(s)
Müller-Stewens, Günter
Glatzel, Johanna
Language
German
Keywords
GE
Corporate Transformation
Corporate Strategy
HSG Classification
not classified
Refereed
No
Publisher
Eigenverlag
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/87965
Subject(s)
business studies
Division(s)
EMBA - Executive MBA
IfB - Institute of Ma...
Eprints ID
234256
File(s)
GE Fallstudie_Part A_Final.pdf (990.64 KB)