From Product System to Ecosystem: How Firms Adapt to Provide an Integrated Value Proposition

Stonig, JoachimJoachimStonigSchmid, TorstenTorstenSchmidMüller-Stewens, GünterGünterMüller-Stewens2023-04-132023-04-132022https://www.alexandria.unisg.ch/handle/20.500.14171/10955310.1002/smj.3390enFrom Product System to Ecosystem: How Firms Adapt to Provide an Integrated Value Propositionjournal article