Mixing it up: Disfluent Product Display Formats Promote the Choice of Unfamiliar Products

Walter, MaikMaikWalterHildebrand, ChristianChristianHildebrandHäubl, GeraldGeraldHäublHerrmann, AndreasAndreasHerrmann2023-04-132023-04-132020https://www.alexandria.unisg.ch/handle/20.500.14171/11317010.1177/0022243720901520enMixing it up: Disfluent Product Display Formats Promote the Choice of Unfamiliar Productsjournal article