Claudia Franziska Brühwiler
Title
Prof. Dr.
Last Name
Brühwiler
First name
Claudia Franziska
Email
claudiafranziska.bruehwiler@unisg.ch
ORCID
Phone
+41712242755
12 results
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Item type:Publication, Scopus© Citations 4 - Some of the metrics are blocked by yourconsent settings
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Item type:Publication, Switzerland: Tech Beacon Discovers Social Innovation(oekom, 2019); ;Howaldt, Jürgen ;Kaletka, Christoph ;Schröder, AntoniusZirngiebl, MartheType:book section - Some of the metrics are blocked by yourconsent settings
Item type:Publication, "The Root of All Good": Ayn Rand, Lieblingsschriftstellerin der ManagementweltType:book sectionVolume:2 - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Flucht - Grenzgang - Ankunft: Politische Theorie zwischen Literatur, Philosophie und Sozialwissenschaft(Wilhelm Fink, 2018-01-01); ; Schweighauser, PhilippType:book section - Some of the metrics are blocked by yourconsent settings
Item type:Publication, From a Society of Second‐Handers to Galt’s Gulch: Ayn Rand’s Counter‐Worlds(LIT-Verlag, 2017-11-01); ;Fürst, Saskia ;Kaisinger, YvonnePoole, RalphIn the wake of the economic crisis and with the rise of the Tea Party Movement in the United States, Ayn Rand’s novels have been (re-)discovered by a large readership. Advocating a stark individualism and laissez-faire capitalism, Rand’s opus magnum "Atlas Shrugged" (1957) resonates with many Americans’ fears that their country may resemble more and more the dystopian world shown in the novel. At the same time, many entrepreneurs dream of the kind of “corporate utopia” that the readers encounter in Galt’s Gulch. "Atlas Shrugged" thus presents two counter-worlds, no in-between or ambiguous spaces. Although Rand’s last novel is particularly built on the contrasts and proximity of utopian and dystopian worlds, she plays with these antipodes in her entire fictional oeuvre. This paper suggests that the latter is not only a narrative technique which shall better transport her works’ political message, but that it also reflects how Rand perceived her past home continent, Europe. In order to explain the latter, the paper first briefly introduces Ayn Rand, her work, and its significance for the American Right. In a second step, it retraces how the development of counter-worlds becomes very early on a central feature in Rand’s fiction. Finally, it will discuss the significance of this narrative theme both with regard to Rand’s political intentions and convictions.Type:book sectionVolume:17 - Some of the metrics are blocked by yourconsent settings
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Item type:Publication, Transculturalism and Management in the BRIC States: IntroductionTransculturalism and Business in the BRIC States, edited by Yvette Sánchez and Claudia Franziska Brühwiler, is the first handbook on the BRIC States that offers a transcultural perspective, which goes beyond the typical ‘how to' manuals or economic projections and provides an understanding of transculturalism as it is studied and practiced in the respective countries themselves. This unique reference book also offers insights into the relations between the corresponding states and the challenges facing those trying to foster more intense business exchanges. The reader learns to interpret cross-cultural issues from the perspectives of the BRIC states themselves and gains insight into the way scholars in the BRIC area reflect on transculturalism. Moreover, it introduces the reader to fresh visualizations that help consider transculturalism beyond the known categories. The book will appeal, on the one hand, to practitioners who are active in the BRIC states and wish to better grasp the challenges to business relations, as well as the intra-area dynamics and, on the other hand, to scholars in transcultural studies and international management, due to its insider approach. Since the book combines theoretical concepts with a clear geographic focus and a critical approach to traditional models, it is suitable for both academic audiences as well as for practitioners who appreciate a sound theoretical base and a fresh take on a subject.Type:book section