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Framing a customer experience scale for service industries (SERVEX)
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Framing a customer experience scale for service industries (SERVEX)
Type
conference speech
Date Issued
2018-09-13
Author(s)
Fischer, Lukas
Maas, Peter
Language
English
HSG Classification
contribution to scientific community
Event Title
4th International Conference of Marketing in Insurance (ICMI 2018)
Event Location
Bournemouth, UK
Event Date
13.09.2018
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/100034
Subject(s)
business studies
Division(s)
I.VW - Institute of I...
Contact Email Address
lukas.fischer@unisg.ch
Eprints ID
255632