Upselling
Journal
GfM Forschungsreihe
Type
newspaper article
Date Issued
2012-03-15
Author(s)
Language
German
Keywords
Selling
Upselling
Kundenlebenszyklus
Dienstleistungen
HSG Classification
contribution to practical use / society
Refereed
No
Publisher
Gesellschaft für Marketing
Number
2
Start page
1
End page
12
Pages
12
Subject(s)
Eprints ID
210576