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Zentrale Instrumente und Kennzahlen im Marketing- und Vertriebs-Controlling
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Zentrale Instrumente und Kennzahlen im Marketing- und Vertriebs-Controlling
Series
Der Controlling-Berater
ISBN
978-3-648-00489-0
Type
book section
Date Issued
2010
Author(s)
Reinecke, Sven
Eberharter, Jasmin
Editor(s)
Klein, Andreas
Language
German
HSG Classification
contribution to practical use / society
Refereed
No
Book title
Marketing- und Vertriebs-Controlling
Publisher
Haufe
Publisher place
Freiburg i.Br.
Number
Bd. 11
Start page
19
End page
38
Pages
20
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/97642
Subject(s)
business studies
Division(s)
IMC – Institute for M...
EMBA - Executive MBA
Eprints ID
70294
File(s)
Zentrale Kennzahlen in Marketing und Vertrieb.pdf (196.51 KB)