Reducing Opportunistic Product Returns: The Potential of Self-Benefits and Social Norms
Type
conference paper
Date Issued
2015-05-27
Author(s)
Language
English
HSG Classification
contribution to scientific community
Refereed
Yes
Book title
Collaboration in Research
Publisher
European Marketing Academy (EMAC)
Start page
118
Event Title
44th European Marketing Academy (EMAC) Annual Conference
Event Location
Leuven, Belgium
Event Date
24.-27.05.2015
Subject(s)
Division(s)
Eprints ID
243867