The Layered Logic of AI Value Creation: Integrating Customer Journey and Service Blueprint Perspectives
Type
conference paper
Date Issued
2026-05-14
Author(s)
Language
English
Keywords
value creation
value destruction
artificial intelligence
customer experience
service blueprinting
HSG Classification
contribution to scientific community
Refereed
Yes
Event Title
EMAC Fall Conference 2026
Event Location
Bremen, Germany
Event Date
16. - 18.09.2026
Subject(s)
Division(s)