Creating Shared Value: The One-Trick Pony Approach - A COMMENT ON Michael Porter and Mark Kramer
Journal
Business Ethics Journal Review
ISSN
2326-7526
Type
journal article
Date Issued
2013-09-13
Author(s)
Abstract
Although Michael Porter's and Marc Kramer's article "Creating Shared Value" is a welcome attempt to mainstream business ethics among management practitioners, it is neither so radical nor such a departure from standard management thinking as the authors make it seem. Porter's and Kramer's criticism and rejection of corporate social responsibility depends upon a straw man conception of CSR and their ultimate reliance on economic arguments is too normatively thin to do the important work of reconnecting businesses with society. For these reasons, prospects for a
genuine reinvention of capitalism lie elsewhere.
genuine reinvention of capitalism lie elsewhere.
Funding(s)
CSR beyond black and white: The role of multinational corporations in the context of deep poverty and human development
Language
English
Keywords
Creating Shared Value
business ethics
CSR
corporate social responsibility
HSG Classification
contribution to scientific community
Refereed
Yes
Publisher
Business Ethics Journal Review (BEJR)
Publisher place
Chicago
Volume
17
Number
1
Start page
106
End page
112
Pages
7
Subject(s)
Eprints ID
225781
File(s)![Thumbnail Image]()
open.access
Name
Beschorner_on_Porter and Kramer_2013_fin.pdf
Size
145.73 KB
Format
Adobe PDF
Checksum (MD5)
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