Differentiation through industrial product-service-systems in knowledge-based industries
Type
conference paper
Date Issued
2009-05-15
Author(s)
Schuh, Günther
;
Schittny, Bastian
;
Gaus, Fabian
Abstract
Going beyond the state-of-the-art in business modelling, the TIPSS Business Model provides a chance for European toolmakers to sustainably improve their competitive position in the highly dynamic environment. Strategies to achieve a stable competitive position can be subdivided into cost leadership and differentiation as both strategies correspond with one or both of these positions via its narrow market target. Criteria for differentiation with other companies can be: time in terms of adherence to schedule and lead time reduction, productivity over the life span of the tool, reduction of complexity (e.g. through parts manufacturing) as each allows a real differentiation and a price premium.
The main enabler for the TIPSS business model is the availability of life-cycle data. Such data makes transparent in which areas services can meet the customer's needs more precisely. State-of-the-art measurement technology developed by partners of the consortium helps to receive extended process data from a tool within the production phase. An intelligent data interpretation helps determining which service shall be offered to which customer.
The main enabler for the TIPSS business model is the availability of life-cycle data. Such data makes transparent in which areas services can meet the customer's needs more precisely. State-of-the-art measurement technology developed by partners of the consortium helps to receive extended process data from a tool within the production phase. An intelligent data interpretation helps determining which service shall be offered to which customer.
Language
English
Keywords
Product-Service-System
Intelligent Tool
Business Model
Tooling Industry
HSG Classification
contribution to scientific community
Refereed
Yes
Publisher
POMS
Start page
25
Event Title
20st Annual Conference Production and Operations Management Association (POMS)
Event Location
Orlando
Event Date
01.-.04.05.2009
Subject(s)
Eprints ID
51559