How IP management can nudge and influence strategic decision making
Journal
R&D Today
Type
newspaper article
Date Issued
2023-06
Author(s)
Abstract
Intellectual Property (IP) Management should be understood as part of innovation management, but, in practice, IP is often treated as a separate technical/legalistic topic, explains Martin Bader, co-chair of a track within the 2023 R&D Management Conference that focusses on evolution in IP management.
Language
English
HSG Classification
contribution to practical use / society
Publisher
R&D Today