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The corporate face of activism.

Type
newspaper article
Date Issued
2015-08-26
Author(s)
Wettstein, Florian  
Abstract
Some companies are reinterpreting their role in society and coming out in support of causes. The genuine ones rely on consistency, plausibility and authenticity.
Language
English
HSG Classification
contribution to practical use / society
Publisher
HR Magazine
Start page
52
End page
54
Official URL
http://www.hrmagazine.co.uk/hr/features/1153365/the-corporate-face-of-activism
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/106022
Subject(s)

other research area

Division(s)

SHSS - School of Huma...

University of St.Gall...

IWE - Institute for B...

Contact Email Address
florian.wettstein@unisg.ch
Eprints ID
260535
Support
HSG researchers can find instructions here for adding or importing publications (DOI, ORCID). Please send questions to alexandria@unisg.ch

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