How Flow-Based Destination Management Blends Theory and Method for Practical Impact
Series
Tourism, Hospitality & Event Management
ISBN
978-3-030-16980-0
Type
book section
Date Issued
2019
Author(s)
Editor(s)
Kozak, Nazmi
Kozak, Metin
Abstract
The practicalities of destination management present daunting challenges. We introduce «The Visitor Flow Approach» as a way to deal with those challenges. This practical approach to destination management is an example of how research on destination management can bridge the divide between insights and impact despite
theorizing tourism as a complex social phenomenon. Specifically, we illustrate how Swisscontact, a development agency, blends the theory of flow-based destination management and the six–step method of the St. Gallen Model for Destination Management to create real impact in emerging and developing countries.We present their experiences and lessons learned from four specific contexts (Laos, Macedonia,
Kosovo, and Indonesia) and additional applications across four continents.
theorizing tourism as a complex social phenomenon. Specifically, we illustrate how Swisscontact, a development agency, blends the theory of flow-based destination management and the six–step method of the St. Gallen Model for Destination Management to create real impact in emerging and developing countries.We present their experiences and lessons learned from four specific contexts (Laos, Macedonia,
Kosovo, and Indonesia) and additional applications across four continents.
Language
English
HSG Classification
contribution to practical use / society
HSG Profile Area
SoM - Business Innovation
Book title
Tourist Destination Management
Publisher
Springer
Publisher place
Cham
Start page
289
End page
310
Pages
323
Subject(s)
Contact Email Address
margareta.brugger@unisg.ch
Eprints ID
257349
File(s)![Thumbnail Image]()
open.access
Name
Bali Int T Congress_Follow the Flow(cla19).pdf
Size
5.37 MB
Format
Adobe PDF
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