Non-communicable diseases (NCDs) account for 73% of the global mortality in 2017, with an estimated financial impact of up to US$ 47 trillion by 2030. This escalating prevalence poses a significant challenge to healthcare systems and insurers, particularly in the context of an aging population with multiple NCDs. Digital health technologies (DHTs) have emerged as a potential solution, offering scalability, accessibility, and cost-effectiveness. However, integrating DHTs into healthcare services remains a complex task. We conducted a semi-structured interview with an industry expert from Germany’s largest statutory health insurance group to explore this issue and derive first hypothesis for improvement. Results indicate seven key insights into Germany’s dynamic digital health ecosystem and offer critical reflections for all stakeholders, providing a foundation for further discussions and actions in this transformative field.