The SOMOAR operationalization: a holistic concept to travel decision modelling
Journal
Tourism Review
ISSN
1660-5373
Type
journal article
Date Issued
2018-12-15
Author(s)
Abstract
Most state-of-the-art approaches for the analysis of the process of travel decision-making follow Woodworth’s neo-behaviouristic S–R (stimulus–response) or S–O–R (stimulus–organism–response) model. However, within this model, scholars primarily focus on the S–R relationship, investigating specific decisions by describing or explaining an outcome as the result of an input of several stimuli. There is a lack of investigation into the “O” dimension of the S–O–R model. This paper aims to contribute towards closing of this gap by conceptually and holistically expanding existing models with new perspectives and components.
Language
English
Keywords
Conceptual framework
Stimulus–organism–response
Theory of travel decision-making
HSG Classification
contribution to scientific community
HSG Profile Area
SoM - Business Innovation
Refereed
Yes
Publisher
Emerald Publishing Limited
Volume
Vol. 74
Number
No. 3
Start page
613
End page
631
Pages
20
Subject(s)
Contact Email Address
christian.laesser@unisg.ch
Eprints ID
257161
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Name
The SOMOAR Operationalisation_Paper.pdf
Size
284.73 KB
Format
Adobe PDF
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