Consumer Confusion im Handel - Ein umweltpsychologisches Erklärungsmodell
Series
Dissertationen / Universität St. Gallen
Type
doctoral thesis
Date Issued
2004
Author(s)
Schweizer, Markus
Language
German
Keywords
Consumer Confusion
Käuferverhalten
Handelsmanagement
HSG Classification
contribution to scientific community
Refereed
No
Publisher
Rosch-Buch
Publisher place
Schesslitz
Number
2959
Start page
381
Subject(s)
Division(s)
Eprints ID
37961