Pairwise Communication for Innovation at Work
Type
book section
Date Issued
2016
Author(s)
Abstract
In this chapter, we argue for the overlooked potential of dyadic (pairwise) communication for innovation efforts in organizations. We review the research that documents that pairs outperform other team constellations when it comes to idea development and refinement. We describe how to setup and optimize such dyadic communication so that it can contribute to organizational innovation. In the chapter, we give readers a strategy to leverage teams of two for innovation efforts, and we show how managers can enable pairwise communication. Cornerstone of the chapter are a concise and instructive typology of creative pairs as well as guidelines for their setup, management and transition. We conclude the chapter with an outlook on future research on dyadic communication for innovation.
Language
English
Keywords
Creativity
innovation
creative problem solving
ideation
idea generation
communication
pair
dyad
strategy
HSG Classification
contribution to scientific community
HSG Profile Area
SoM - Business Innovation
Book title
Strategy and Communication for Innovation
Publisher
Springer
Publisher place
Berlin
Division(s)
Eprints ID
248753