Engineering a Mainstream Market for Sustainability: Insights from Wal-Mart's Perfect Storm
Series
Routledge interpretive marketing research
ISBN
978-0-415-77640-0
Type
book section
Date Issued
2009
Author(s)
Editor(s)
Sherry Jr., John F.
Fischer, Eileen
Language
English
HSG Classification
not classified
Refereed
No
Book title
Explorations in Consumer Culture Theory
Publisher
Routledge
Publisher place
Abingdon
Number
Vol. 8
Start page
150
End page
167
Pages
18
Subject(s)
Division(s)
Eprints ID
220842