Ecosystems have become an increasingly common way of aggregating the products or services of different firms into a single offering. While the central actors in these ecosystems (i.e., the orchestrators) typically coordinate the activities of ecosystem members, they are usually not able to control their exact actions, which limits their ability to create a successful ecosystem. In this paper, we study how orchestrators choose between forms of collaboration with ecosystem members that either have high or low levels of control. Using a novel dataset of 35 ecosystems, we aim to show that orchestrators will choose lower levels of control if they want to benefit from diverse knowledge and high levels of control if they want improve coordination and secure their central position.
Language
English
Event Title
Strategic Management Society ANnual Conference 2023