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  4. Commercialization of science and technology - the role of rhetoric in managerial communication
Details

Commercialization of science and technology - the role of rhetoric in managerial communication

Type
conference paper
Date Issued
2007-10-25
Author(s)
Sele, Kathrin  
;
Grand, Simon  
Language
English
Keywords
Commercialization
Rhetoric
HSG Classification
contribution to scientific community
Refereed
Yes
Book title
Technology Transfer Society Meetings
Event Title
Technology Transfer Society Meetings 2007
Event Location
Palm Desert
Event Date
24.-26.10.2007
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/80045
Subject(s)

business studies

Division(s)

IMP - Institute for S...

Eprints ID
39272
Support
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