Innovation Driven Marketing: Vom Trend zur innovativen Marketinglösung
ISBN
978-3-8349-0282-5
Type
book section
Date Issued
2007
Author(s)
Editor(s)
Language
German
Keywords
Marketing-Innovation
HSG Classification
not classified
Refereed
No
Book title
Innovation Driven Marketing : vom Trend zur innovativen Marketinglösung
Publisher
Gabler
Publisher place
Wiesbaden
Start page
3
End page
20
Pages
18
Subject(s)
Eprints ID
45499