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Consumer-Centric Information Systems : A Literature Review and Avenues for Further Research
ISBN
978-0-9966831-1-1
Type
conference paper
Date Issued
2015-12-13
Author(s)
Editor(s)
Carte, Traci
Heinzl, Armin
Urquhart, Cathy
Abstract
While consumer centricity has been extensively discussed as a concept of organizational transformation in the marketing domain, there is little research on its operationalization as a characteristic of information systems and associated antecedents.
We review the marketing literature to understand generic organizational objectives of consumer centricity which are then generalized as characteristics of consumer-centric information systems. In a second step, we draw on socio-technical theory to conceptualize antecedents of consumer centricity as capabilities to align social and technical system components.
Our research contributes to the body of knowledge by theoretically deriving an operationalization and antecedents of consumer centricity in IS research. This paper lays the foundation for a structured review of IS literature to theorize on component alignment capabilities as antecedents of consumer centricity. It further is the basis for case study research to construct a nomological network for consumer-centric information systems.
We review the marketing literature to understand generic organizational objectives of consumer centricity which are then generalized as characteristics of consumer-centric information systems. In a second step, we draw on socio-technical theory to conceptualize antecedents of consumer centricity as capabilities to align social and technical system components.
Our research contributes to the body of knowledge by theoretically deriving an operationalization and antecedents of consumer centricity in IS research. This paper lays the foundation for a structured review of IS literature to theorize on component alignment capabilities as antecedents of consumer centricity. It further is the basis for case study research to construct a nomological network for consumer-centric information systems.
Project(s)
Language
English
Keywords
Human-computer interaction
Information systems
IS models
IS research
IS research agenda
IS theory
Socio-technical approach
HSG Classification
contribution to scientific community
HSG Profile Area
SoM - Business Innovation
Refereed
Yes
Book title
Proceedings of the International Conference on Information Systems - Exploring the Information Frontier, ICIS 2015
Publisher
Association for Information Systems
Publisher place
AIS Electronic Library (AISeL)
Start page
online
Event Title
36th International Conference on Information Systems (ICIS 2015)
Event Location
Fort Worth, TX
Event Date
13.-16.12.2015
Official URL
Subject(s)
Division(s)
Eprints ID
245548