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CRM bei Dienstleistungsunternehmen
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CRM bei Dienstleistungsunternehmen
Type
book section
Date Issued
2004
Author(s)
Reinecke, Sven
Koehler, Sven
Editor(s)
Hipper, Hajo
Wilde, Klaus D.
Language
German
HSG Classification
not classified
Refereed
No
Book title
Management von CRM-Projekten
Publisher
Gabler
Publisher place
Wiesbaden
Start page
309
End page
330
Pages
22
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/68847
Subject(s)
other research area
Division(s)
IMC – Institute for M...
EMBA - Executive MBA
Eprints ID
42415
File(s)
CRM bei Dienstleistungsunternehmen.pdf (1.4 MB)