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Neue Wege im Customer Relationship Management
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Neue Wege im Customer Relationship Management
Series
Kommunikation
ISBN
3-934191-73-8
Type
book section
Date Issued
2002
Author(s)
Österle, Hubert
Alt, Rainer
Editor(s)
Kirf, Bodo
Rolke, Lothar
Research Team
BN, IWI2
Language
German
Keywords
Architektur
Customer Relationship Management
Methoden
Potenziale
Prototyp
HSG Classification
not classified
Refereed
No
Book title
Der Stakeholder-Kompass : Navigationsinstrument für die Unternehmenskommunikation
Publisher
Frankfurter Allgemeine Buch
Publisher place
Frankfurt a.M.
Start page
93
End page
102
Pages
10
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/72400
Subject(s)
information managemen...
Division(s)
IWI - Institute of In...
Eprints ID
213213